With over 700 different denim styles to offer, the
Diesel mecca store aka "Planet" on 5th Ave in NYC has everything a
Diesel lover could ask for. Walking through the glass sliding doors, you enter a dark, rock n roll store filled with three levels of pure
Diesel heaven. Filled with items to satisfy any man's and woman's
Diesel craving, the store's unique mix of music, decor and fashion was definitely a breath of fresh air.
The label is considered a cult brand for denim lovers. I have heard countless stories of men owning a pair of Diesel jeans and after years of love and wear, they cried if something happened to their Diesel's or if they got a hole in them. Now that's true love.
Amazingly, construction for Diesel Planet took over 14 months with more than 300 people working 24/7. A
team of Italian craftsmen cast and created the interior components such as the
cash wraps, stairwell and fixtures. The team and all hardware were brought over
from Italy and paired with a team of 250 Americans who worked together to
reassemble the final installation.
The Diesel Planet has so many unique services to offer. To truly personalize your denim, you will be able to customize your denim to your own personal style. On-site tailoring, pop up DJ booths on every floor and free Wi-Fi are just the icing on the cake.

If you can't make it to the Diesel store in NYC, don't worry,
Sanity has you covered. You will always find great Diesel styles at
Sanity and
Sanitystyle.com, including fashion and accessories for women and fashion, denim and accessories for men.